Human Centered Design for Future Needs – with McLean Donnelly from Shutterstock – Creative Summit

McLean Donnelly, VP of User Experience & Design at Shutterstock speaks at the 2017 Creative Summit.

Is technology driving change among humans, or are behavioral changes driving the advance of technology? As we look to the future, we have to consider how cultural shifts, technological advances and the growing desire for immediacy are influencing the future of design. The world’s most disruptive companies credit much of their success to a well-designed user experience. Products that resonate more deeply with an audience ultimately drive engagement. This session will delve into the role of human-centered design in solving problems for the multitasking, multiscreen using Generation Z and how to serve their future needs without knowing what they might be today.